At yesterday’s 96th edition of the Marketing Meet Up, held in front of a packed auditorium at Wespa Spaces, a new information platform was officially introduced for everyone working and living in the world of marketing, PR, media, and event management – Mediakit.hr.
As Maroje Sabljić, director and editor-in-chief of the new media platform, pointed out on the occasion, this project was born out of a real industry need:
“Thanks to events like Days of Communication, Weekend Media Festival, initiatives such as Marketing Meet Up, and the work of associations like HURA, HUOJ, HUDI, HND and many others, Croatia has one of the strongest and most vibrant creative industry communities in the region.
However, despite all that, we still didn’t have a media outlet that systematically and consistently covers these events, people, and industry news. With Mediakit.hr, we aim to fill that gap – by creating a platform that will be a reliable partner, support, and voice of the profession.”
BrandNew – A Conference for Young Creatives Announced
During the launch, Sabljić also announced the first major project under the new platform – BrandNew, a conference dedicated to young creatives, set to take place on May 27 at Kino SC in Zagreb, in celebration of International Marketing Day.
The conference is designed for marketing, PR, journalism, and event management students, as well as junior agency staff and industry newcomers.
“Our goal is to give students a glimpse of the inspiration and experience their more senior colleagues enjoy every year in Rovinj – and do it twice over. We conducted a survey to explore their interests and preferences, and based on that, we’ve crafted a top-tier program of lectures and panel discussions – tailor-made for them,” Sabljić emphasized.
The program will culminate in an evening party featuring a performance by the up-and-coming band The Kids from the Sky, which, according to Sabljić, “people will definitely hear about – and loud.”
Everyone who wants to be part of this unique experience on May 27 can find all participation details on the official BrandNew Conference website!